Rarest Ones

Created by Saatchi & Saatchi Italy, Tommy, is rare because he suffers from Hyperphenylalaninemia. Here he gets naked in the wild to stand out for people affected by rare diseases. The biopharmaceutical research company’s ad marks World Rare Disease Day.

Nicely shot, good tension and makes its point well.

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out /  Change )

Google photo

You are commenting using your Google account. Log Out /  Change )

Twitter picture

You are commenting using your Twitter account. Log Out /  Change )

Facebook photo

You are commenting using your Facebook account. Log Out /  Change )

Connecting to %s